Social work, cause related marketing, social biased commercial advertisements, Public service annoucements, campaign ads, advocacy statements, glaring propaganda and rallying signposts. Whatever it's call, it's about eye-candy-shock for a cause and that's Social Eye-Work.

Friday, February 24, 2006

Political Front-man


In this case, it is a woman, a well known model Christy Turlington. No Smoking as a social marketing theme had little effect until the Surgeon General in 1960"s gave warning. Mainline Political Leadership or Opinion makers often start the snowball effect to effect Societal Change!

posted by Daniel at 7:33 AM